This project was a collaboration between myself, fellow Traffic designer Chris and Martyn from Urbancroft. Having designed the original company brochure, Urbancroft required a brochure that demonstrated how far the film and video production company had come in their first five years.
The perfect-bound book serves as both a showpiece for previous projects, as well as a clear and comprehensive outline of how Urbancroft work and how this can be tailored to a multitude of clients. This was achieved by adopting a clean, minimal approach and creating a bespoke range of icons to blend with the typeface used throughout. The book features a belly band to allow the company to bookmark specific areas of possible interest to prospective clients.
Designed at Traffic.